WooCommerce is a versatile platform that allows you to sell anything, but sometimes the default product options aren’t enough. What if you need to offer customizations like gift wrapping, engraving, or additional accessories? This is where product add on WooCommerce comes in handy.
In this guide, we’ll show you how to add product add-ons to WooCommerce to give your customers the flexibility to personalize their purchases while boosting your revenue.
What Are Product Add-Ons in WooCommerce?
Product add-ons are optional fields or options that customers can select in addition to the main product. For example:
- Adding a personalized message to a gift.
- Choosing the color or size of an accessory.
- Opting for an extended warranty.
These add-ons enhance the shopping experience and allow you to upsell additional features or services directly from the product page.
Benefits of Adding Product Add-Ons
- Personalization: Let customers customize products to match their preferences.
- Increased Revenue: Upsell extra features or services at a higher price.
- Enhanced User Experience: Offer additional options seamlessly on the product page.
How to Add Product Add-Ons to WooCommerce
Here are three ways to add product add-ons to your WooCommerce store:
1. Use the WooCommerce Product Add-Ons Plugin
WooCommerce offers an official plugin called Product Add-Ons. Here’s how to use it:
- Install and Activate the Plugin
- Purchase the plugin from the WooCommerce Marketplace.
- Go to your WordPress dashboard, navigate to Plugins > Add New, upload the plugin file, and activate it.
- Create Add-Ons for Your Products
- Go to Products > Add-Ons in your dashboard.
- Click “Add New” to create a new add-on group.
- Add fields such as checkboxes, dropdowns, text inputs, or radio buttons.
- Assign Add-Ons to Products
- Select specific products, categories, or all products to apply the add-ons.
- Save your changes and preview the product page to see the add-ons in action.
2. Use a Third-Party Plugin
If you’re looking for more advanced features, consider third-party plugins such as:
- Advanced Product Fields for WooCommerce
- WooCommerce Custom Product Add-Ons
These plugins offer additional flexibility, like conditional logic, price calculations, and styling options.
Steps to Use a Third-Party Plugin:
- Install the plugin from the WordPress repository or its official site.
- Configure the add-ons using the plugin’s settings.
- Assign add-ons to products, customize their display, and define any extra charges.
3. Add Product Add-Ons with Custom Code
For developers, custom coding offers complete control over how add-ons work. You can use WooCommerce hooks like woocommerce_product_options_general_product_data
to add fields to the product page.
Here’s an example of adding a custom text field:
You’ll also need to save the data and include it in the order details.
Best Practices for Product Add-Ons
1. Keep It Simple
Avoid overwhelming customers with too many add-on options. Focus on what adds value to their purchase.
2. Use Conditional Logic
Show or hide add-ons based on the customer’s selections. For example, display engraving options only if “Yes” is selected for personalization.
3. Price Add-Ons Wisely
Set competitive prices for add-ons to encourage customers to include them in their orders.
4. Test the Add-Ons
Thoroughly test your add-ons to ensure they work as expected on desktop and mobile devices.
Wrapping Up
Adding product add-ons in WooCommerce is an excellent way to enhance your store’s functionality and improve the shopping experience. Whether you use plugins or custom code, the ability to personalize products can lead to higher customer satisfaction and increased sales.